Privacy Policy

Last updated: June 20, 2026

1. Information We Collect

We may collect the following types of information.

Personal Information You Provide

When you contact us, request a quote, place an order, create an account, or communicate with our team, we may collect:

• Name
• Email address
• Phone number, if provided
• Billing and shipping information
• Company or brand name, if provided
• Order details
• Product requirements, such as size, quantity, material, fold type, color, application method, and deadline
• Uploaded artwork, logos, design files, care content, brand files, or reference images
• Messages, support requests, and other communications with our team

Payment-Related Information

Payments may be processed by third-party payment providers such as PayPal, card processors, or other checkout services available on our website.

We do not intentionally store full payment card numbers on our own website systems. Payment information is processed by the relevant payment provider according to its own security and privacy practices.

Automatically Collected Information

When you visit our website, we may automatically collect limited technical and usage information, such as:

• IP address
• Browser type
• Device type
• Operating system
• Pages visited
• Referring pages
• Time spent on the website
• Cookie and analytics data

This information helps us understand website performance, improve user experience, detect technical issues, and protect the website from abuse.

2. How We Use Your Information

We use the information we collect to:

• Process quote requests and orders
• Review artwork, product specifications, and production requirements
• Prepare digital proofs before production
• Communicate with you about pricing, production, shipping, and support
• Process payments and invoices
• Arrange manufacturing, packing, and shipment
• Provide order tracking and customer support
• Improve our website, products, forms, and services
• Prevent fraud, spam, abuse, and unauthorized activity
• Comply with legal, tax, accounting, and regulatory obligations
• Send service-related emails, such as order updates, proof confirmations, shipping notices, and support replies
• Send promotional emails only where permitted or where you have not opted out

3. Artwork, Uploaded Files, and Production Information

Because we produce custom labels, hang tags, care labels, packaging details, and related personalized products, we may need to review and process artwork or files you provide.

Uploaded or shared files may include logos, brand names, care instructions, label layouts, reference images, and related production details.

We use these files only for quoting, proofing, production, quality checking, customer support, and repeat-order reference where applicable.

4. Sharing of Information

We do not sell your personal information in the ordinary sense of selling customer lists or order data.

We may share limited information with trusted third parties when necessary to operate our business and provide our services, including:

• Payment processors
• Shipping carriers and logistics providers
• Production partners and manufacturers
• Website hosting and security providers
• Email, form, and customer support service providers
• Analytics and performance tools
• Accounting, legal, tax, or compliance service providers
• Government, customs, legal, or regulatory authorities when required by law

We only share information that is reasonably necessary for the relevant service, such as producing your custom order, processing payment, shipping your package, responding to your request, or complying with legal obligations.

5. International Processing and Transfers

UpperLabels serves customers internationally. Your information may be processed, stored, or accessed in countries or regions outside your own, including where our website, service providers, logistics partners, or production partners operate.

When we transfer or process information internationally, we take reasonable steps to protect your information in line with this Privacy Policy and applicable legal requirements.

6. Cookies and Analytics

We use cookies and similar technologies to help the website function, improve performance, understand visitor behavior, remember preferences, and protect the website.

Cookies may include:

• Essential cookies needed for website and checkout functionality
• Performance and analytics cookies that help us understand website usage
• Functional cookies that improve user experience
• Security or anti-spam cookies used to help protect forms and the website

You can disable or manage cookies through your browser settings. Some website functions may not work properly if cookies are disabled.

7. Marketing Communications

We may send promotional or marketing emails where permitted by law.

You can opt out of marketing emails at any time by using the unsubscribe link in the email, if available, or by contacting us at care@upperlabels.com.

Even if you opt out of marketing emails, we may still send service-related emails, such as order updates, payment notices, proof confirmations, shipping notifications, and support replies.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:

• Completing orders and customer support
• Maintaining order and proof records for repeat orders
• Complying with tax, accounting, legal, and regulatory requirements
• Resolving disputes
• Preventing fraud, abuse, or security issues

When information is no longer needed, we will delete, anonymize, or securely retain it according to our business and legal requirements.

9. Data Security

We take reasonable administrative, technical, and organizational measures to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, online transmission, email, or storage system is completely secure. You are responsible for sending files and information through safe methods and for keeping your own account login details secure.

10. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information. These rights may include the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of certain personal information
• Request restriction or objection to certain processing
• Request a copy of your data where applicable
• Opt out of marketing communications
• Ask questions about how your information is used

If you are located in the European Economic Area, the United Kingdom, or another region with similar data protection laws, you may have additional rights under applicable privacy laws.

If you are a California resident, you may have rights under California privacy laws, including the right to know, delete, correct, and opt out of certain data practices where applicable.

To exercise your privacy rights, please contact us at care@upperlabels.com. We may need to verify your identity before responding to your request.

11. California Privacy Notice

This section applies to California residents where applicable.

In the past 12 months, we may have collected the following categories of personal information:

• Identifiers, such as name, email address, phone number, billing address, and shipping address
• Commercial information, such as order details, quote requests, product interests, and transaction history
• Internet or electronic network activity, such as website usage, device information, browser data, and analytics information
• Customer support and communication information
• Uploaded files or artwork information you provide for custom orders

We collect and use this information for the business purposes described in this Privacy Policy, including order processing, quote handling, production, shipping, customer support, fraud prevention, website improvement, and legal compliance.

We do not knowingly sell personal information. If certain analytics, advertising, or cookie-based tools are considered “sharing” or “selling” under applicable California privacy laws, you may contact us to request more information or exercise applicable rights.

12. Children’s Privacy

Our website and services are not intended for children under 18.

We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us at care@upperlabels.com so we can review and take appropriate action.

13. Third-Party Links and Services

Our website may contain links to third-party websites or services, such as payment providers, shipping tracking tools, social media platforms, or file-sharing services.

We are not responsible for the privacy practices, content, or security of third-party websites. Please review the privacy policies of those third parties before providing information to them.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the “Last updated” date at the top of this page. Continued use of our website or services after changes are posted means you acknowledge the updated policy.

15. Contact Us